Your Ad On The Gotrucks are Outdoor Mobile Billboards that use an innovative system of illuminated scrolling displays that attract attention to promotional billboards on all three sides of our vehicles. We take your message directly to potential customers capturing their attention through brilliant color, impressive backlighting and constant movement. The ads on our trucks rotate every eight seconds, just long enough to leave a lasting impression and short enough to make you wait for the next ad.
Extensive research has been conducted on the latest traffic data from the Department of Transportation and local agencies to design driving routes through the most heavily traveled roadways in multiple pre-determined zones. In addition, cultural magnets, downtowns, congested intersections and massive crowd gatherings are the perfect areas to target an audience for your advertisement.
Your Ad On The GoMobile Billboards navigate their routes usually 8 to 10 times daily and your billboard is visible to people who live, work and socialize within that zone. Our vehicles operate 10 hours per day, right through evening rush hour, assuring that your ad will be seen by thousands of people. Each week, changes may be made to our schedule in order to take advantage of special events or holidays. Our overall strategy is to have a Your Ad On The Go outdoor mobile billboard on the street where it can be viewed by the largest number of people. During a typical day each ad gets displayed at least 300 times and is viewed by approximately 4,500 consumers everyday.
The most current studies in the advertising industry conclude that rotating signs are highly more effective than static displays because they attract more attention. The reticular activator, a trigger device in the human brain is responsible for seeking out anything unusual in our environment. The scrolling ads grab your attention because they deviate from typical, stationary advertisements. Not only do the changing ads attract attention but the lime green color of our trucks makes them impossible to miss.
If you want to own a Your Ad On The Go truck for a special event, or if you are interested in an evening or late night campaign, please contact us for more information!
IF YOU WANT FRONT COVER RESULTS THEN
Call 805.558.8066